July 03, 2019

Organic tasty for you

Kideo in national media campaign: organic is tasty for you

In recent times, Childcare Kideo has been actively implementing and promoting its vision of Green Childcare, both when it comes to our pedagogical vision and the promotion of our new nutritional policy.

We are convinced that it is beneficial for our body and mind to eat products that are as pure and honest as possible, without all kinds of additives. We think it is important that we start this as early as possible and the target group we work with is extremely suitable for this.

That is why we offer organic products and we believe it is important to distinguish ourselves with these and contribute to a healthy world.

Kideo and organic food

We make this visible to the outside world, including on our website , Facebook and Instagram . We also want to inspire others to easily integrate organic food into daily life. We do this by writing blogs and showing videos and photos via the social media mentioned. We receive many positive reactions to this, both internally and externally. The pedagogical policy of Kideo childcare is based on the vision of Emmi Pikler . For example, we were recently approached by someone from the Food Cabinet Campaign Agency , who organized a Bio Meetup in Utrecht in collaboration with Bionext. This meetup was held on June 24th and was all about making organics accessible to everyone, from babies to the elderly. The meetup was part of the Bio Lekker Voor je campaign and was led by Sofie van den Enk, presenter of the Keuringsdienst van Waarde program. Food Cabinet turned out to be a huge fan of Kideo and the way in which we promote the benefits of organic food inside and outside our daycare centers. That is why Janet Mensinga was invited to participate as a speaker in the table discussion during this Bio Meetup. We see this as a huge honor for the contribution we have made together to implementing our vision on healthy and organic food.

Other speakers at the table were:

Ingrid Cayet-Keller - Founder of Madaga supplier of organic hot meals
Arie van den Berg - Farmer and owner BSO on the farm
Willem Nijland - Head of a care home for the elderly

Organic tasty for you is an EU campaign about how you can make organic food and a sustainable lifestyle more obvious. Over the next three years, they will be discussing organic products with various sectors in order to inspire several sectors on how you can easily choose organic. Did you know, for example, that organic products can be recognized by their green leaves? The green leaf is the European organic quality mark. Would you like to know more about this campaign? Then look here. We are very proud that we as a daycare center were able to participate in this project. For us, healthy and organic food has become something we take for granted in recent years. However, this is not yet the case in other sectors. Under the motto of Baby to Elderly, healthy and organic food will also be brought more to the attention of healthcare institutions in the coming year. There is a belief within (elderly) care that organic food is expensive. Our experience is that this is not the case. It also provides many benefits. That is why we at Kideo have chosen to bear the additional costs of organic products. We do this because we believe that every child has the right to healthy food. We do this by using the maximum eligible amount for regular childcare. For us there are only advantages. If you get children used to varied food and therefore different tastes at a young age, this will influence their eating habits. They are less likely to reach for something sweet or food with all kinds of additives. We now only give children unprocessed and fresh organic products. We don't give them sweets at tea time, but home-made soup and fresh vegetables as a snack. It's fantastic to see the positive impact this has on children. They are not only physically healthier, but also healthier in their behavior. So learned young is done old: from baby to elderly